Jon Steel: Truth, Lies and Advertising : The Art of Account Planning
Sumantra Ghoshal: The Individualized Corporation: A Fundamentally New Approach to Management
Gary Hirshberg: Stirring It Up: How to Make Money and Save the World
Henry Jenkins: Convergence Culture: Where Old and New Media Collide
John Grant: Brand Innovation Manifesto: How to Build Brands, Redefine Markets and Defy Conventions
Mark Earls: Herd: How to Change Mass Behaviour by Harnessing Our True Nature
Mark Earls: The Welcome to the Creative Age - Bananas, Business and the Death of Marketing